Work Experience
After completing my undergrad in Design from IIT Guwahati, after a short stint as a software developer, I started my career working as an Interaction Designer for Honeywell technologies. I have had quite a bit of experience in field research (participatory observation and end user interaction), conducting focus group sessions, ethnographic studies, creating persona, workflow & task analysis, storyboarding, designing interactive user interface design prototypes, preparation of styleguides for transferring UI specification to developers, conducting usability studies and expert heuristic evaluations.
After my stint at Honeywell, I went on to pursue my graduation from Georgia Tech, Atlanta. Post that, I started working for ViVu Inc. (Video Conferencing service - www.vivu.tv), as one of the founding members and Lead User Experience Architect. It has been an amazing start-up experience, seeing a company grow right from ground zero to being appreciated & acquired by Polycom Inc.
After ViVu's acquisition I moved on to find more challenges and found one in LeanTaaS Inc, a startup trying to find its ground in business intelligence domain. It was a brief, but a fruitful stint, it was a good learning for me.
On my pursuit for new challenges, I moved on to another startup Druva Inc, One of the most promising companies in the storage space at the time. I was involved in changing the product experience ground up. Being first UX designer at Druva, It’s a challenging role. I had to start right from mentoring all the stakeholders about design thinking, user-centric design process, establishing a UX team and a process. I saw the company grow from 30 odd employees to more than 500 employees and multi billion dollar valuation.
Wanted my kids to enjoy more with their grand parents during their early time, so, shifted to CA Technologies (Broadcom) in Hyderabad, which is my hometown. I worked on cloud service manage domain for an year, since the product is on the verge ofmajor technological changes, I got to work on it ground up. For a better role and opportunities I moved to D E Shaw, an investment banking firm, where I was given an opportunity to build and lead a DX, design & user experience group. I am thoroughly enjoying my journey here for the past 6 years and counting.
Associate Director (User Experience Group)
D E Shaw India, Hyderabad
June 2015 - Present
Design & User Experience group in D E Shaw is part of R & D Infrastructure. R & D group is responsible to develop a framework on which various applications are built. I am closely involved in Identifying and coming up with Components, UI paradigms and a design language for the framework as well as collaborating with various business units to understand and ideate on their business requirements. Apart from this, I am managing a team of nine designers.
Principal Product Designer
CA Technologies (Broadcom), Hyderabad
April 2014 - June 2015
Cloud Service Management: Part of a 4-member UX team. Worked closely with various stakeholders on enhancing the usability of the product and adding new features.
Lead Interaction Designer
Druva, Pune
April 2012 - April 2014
Started the Interaction Design Group here. Involved in complete redesign of the end point backup & sharing user experience of Druva inSync. Based on the Gartner’s report, Druva's backup product has been rated number one in user experience compared with the storage products available in the market.
My Role .
First Use Experience .
Admin .
Client .
End User Web .
Mobile .
Support .
Help Docs .
Branding
Senior Interaction Designer
Pramati Technologies (Imaginea), Hyderabad
April 2011 - April 2012
Involved in defining user experience for Business Intelligence Platform LeanTaaS [Lean transformation as a service]. Was also actively involved in talking with end users, understanding requirements and transferring those requirements as interactive prototypes for evaluation and implementation in the BI platform.
Platform .
A3 .
Analytics .
Workflow Studio .
Tata Care
User Experience Architect & Founding Member
ViVu (Polycom), Santa Clara & Bangalore
December 2008 - March 2011
One of the founding members and user experience architect for the web/desktop based multi-party video conferencing solution. Designed/implemented the front end of the application in JAVA/Action script 3. As a part of it, I was involved in conceptualized user experience for video collaboration platform from ground up. This has been aquired by Polycom in 2012
Persona .
Console .
Client .
HP Proposal .
Web Portal .
Archival .
Analytics .
Marketing
Interaction Designer
Honeywell Technologies, Bangalore
December 2005 - July 2007
Software Engineer
Wipro Technologies, Pune
July 2005 - November 2005
Started my career as a software engineer in Wipro. This was a short stint. Got certified as a java professional during my term there.
